How Guides Are Reviewed

Publication rule

Drafts may be created by a content agent, but medical wording, urgency claims, reviewer names, clinic data, and product positioning require human or veterinarian approval before publication.

Core standards

• No diagnosis or treatment claims.
• Veterinary assessment first.
• Visible citations for medical claims.
• Structured data must match visible content.
• Placeholder reviewers are never displayed as proof.

Review stages

1. Editorial draft checks that the page opens with a clear emergency answer.
2. Source check confirms medical statements have reputable veterinary citations.
3. Veterinary review checks urgency tiers, “what not to do,” clinic call-prep, and product boundaries.
4. Publication check confirms visible copy, schema, FAQ, canonical URL, and sitemap all match.
5. Post-publication correction process updates pages when sources, clinical wording, or clinic data change.

Current review status

Reviewed by the CatEmergency.org Veterinary Review Team. Review date: 2026-06-04. Review scope: emergency urgency tiers, owner-facing triage clarity, veterinary escalation language, source interpretation, and product-as-emergency-treatment boundaries.

Vet-review checklist

• Does the first answer tell owners to call or go to a vet for urgent signs?
• Are all medical claims supported by visible veterinary citations?
• Are urgency tiers clear: Go now, Call today, Monitor with vet guidance?
• Does the page avoid diagnosis, treatment, dosing, and product-as-emergency-care claims?
• Does the page include what to tell the vet and what not to do where relevant?
• Do FAQ schema and Article/WebPage schema match visible page content?
• Do reviewer names, credentials, and review date match visible content and schema?

Detailed review workflow

1. Draft: create an owner-facing answer with the emergency action in the first screen.
2. Source check: verify medical claims against veterinary references and remove unsupported claims.
3. Veterinary review: check urgency tier, clinic call-prep, “what not to do,” recovery boundaries, and no diagnosis/treatment wording.
4. Technical check: validate canonical URL, FAQ schema, MedicalWebPage or WebPage schema, BreadcrumbList, hreflang, sitemap, and internal links.
5. Post-publication watch: monitor corrections, source changes, Search Console issues, and owner confusion patterns.

Pages are not approved because they sound confident. They are approved when the action language stays conservative, source-cited, and useful for a real clinic call.

• Every emergency guide must include what to tell the vet.
• Every urgent sign must direct owners to call or go to a veterinarian.
• Every product mention must stay in the recovery-support lane.
• Every reviewer claim must match visible text and schema.