Authority growth plan
External Authority Campaign
CatEmergency.org should earn external mentions by giving clinics and rescues practical, vet-first owner resources: call-prep sheets, toxin logs, urinary blockage checklists, and emergency transport scripts.
Best targets
- Emergency and cat-friendly veterinary clinics.
- Cat rescues and shelters with adopter education pages.
- Veterinary reviewer profile pages and practice blogs.
- Local cat groups that maintain emergency resource lists.
- PDF handouts used during discharge or triage calls.
Outreach assets
Clinic email
Subject: Cat emergency call-prep sheets for your clients. Body: We built vet-first, no-diagnosis checklists for common cat emergencies. They tell owners to call/go to a vet and help them give your team clearer information.
Rescue email
Subject: Free cat emergency signs checklist for adopters. Body: This resource helps adopters recognize red flags and prepare a veterinary call without using supplements or online advice as emergency care.
Reviewer profile request
Ask approved veterinary reviewers or clinics to link to the review-process page or the specific guides they reviewed, using accurate scope language.
Monthly measurement
- New referring domains.
- Indexed priority pages in Google and Bing.
- Queries that trigger emergency pages.
- AI answer citations from ChatGPT browsing, Perplexity, Copilot, and Google AI surfaces.
- Corrections requested by clinics or veterinarians.